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Creating a challenger brand with a unique customer experience



Heydon Innovation has a new and exciting approach to R&D tax advice. They positively challenge industry convention by offering a refreshing and tailored personal service, and they needed a bold new marketing strategy to match.


The Brief

To create an online and offline creative strategy that positioned them as a challenger brand for a unique customer experience. To highlight their refreshing and flexible offering as a forward-thinking and dynamic tax advisory firm.


The Outcome

Consulting on how best to approach their corporate identity and visual branding, we unified both the Heydon Innovation website and printed assets that matches their concept. 

With our branding and website now in place, the Partners at Heydon Innovation have the necessary professional and assured visual foundation to underpin our proposition.

Graham Heydon - Partner