Blog
The Hit Parade
It’s been a long time since anyone talked about traffic to their website in terms of “hits”. These days, it’s users, sessions, and events. But how reliable is your traffic analytics, and what does that mean for your business?
More Troubles in Big Tech Town
As 2024 draws towards its end and 2025 hurtles towards us, the woes of the big tech companies don’t seem to be going anywhere. In a year where the reputations of big tech have taken a beating, it seems smaller companies are popping up everywhere to capitalise on that.